Before you can finish your purchase at Buy.com, you have to go through an entire page trying to upsell you to the much-maligned Webloyalty program and click the tiny 'no thanks' button at the bottom. You can find it located under the large YES! button.
Some users will scroll through the page and just see the part asking them to enter in their last 4 digits of their credit card and email address to finish the purchase. The explanatory text above only mentions the 'reward' program.
It seems designed to draw the skim reader into signing up for the useless program. Here is what the page looks like on Buy.com:
A Senate commitee investigating unfair online practices says this one raises 'serious concerns' for them.
Web scam or aggressive marketing at Buy.com? You decide [Consumer Reports]
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