Oh, Popchips, Say It Isn't So! [Grocery Shrink Ray]

Oh, Popchips, Say It Isn't So! [Grocery Shrink Ray]

via Consumerist by Laura Northrup on 6/21/09

A little over a week ago, we brought to you a heart-warming tale of good publicity, free stuff, and tasty snacks from PopChips. Lurking in our files, though, was evidence that Popchips have been savagely zapped by the Grocery Shrink Ray.

GALLERY


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Tony sent this to us back in May. What's interesting is that the bag contents changed (from one ounce to .8 ounces...that's 20% less.) but that the size notation on the boxes hadn't been changed yet at that point.

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PopChips: Turning Loyal Customers Into Cult-Like Snack Food Following